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| Job Location | Mumbai City |
| Education | Not Mentioned |
| Salary | Not Disclosed |
| Industry | Internet / E-Commerce |
| Functional Area | General / Other Software |
| EmploymentType | Full-time |
Sr. Paid Search Marketing Specialist Location: Mumbai Position: 1 Academic Qualification: Bachelor s degree in Business, Marketing, or related field is required Requirements of Work Experience: 2-4 years of experience with online marketing, B2B experience is preferred Essential Duties and Responsibilities: Executes on local and global paid media strategy and establishes priorities and tactics for achieving plan Builds and optimizes keywords lists with a continuous test and learn practice to deliver a strong ROI Manages website paid search budget and ROI Regularly reports out on marketing analytics with actionable insights to identify opportunities and adjust strategy Researches and strategizes paid search campaign plans for ecommerce driven websites/portals Required Knowledge, Skills and Abilities: Google Adwords certified an advantage Hands-on experience in the execution of PPC and other paid media marketing campaigns Ability to develop and execute marketing strategies using online channels and tools Detailed understanding of Google Analytics, AdWords, Bing Ads and other Ad Networks Ability to write ad/landing page copy according to best practices for Google Quality Scores Understanding of differences between media channels from a planning/buying perspective Strong analytics and Excel skills Location: Mumbai Position: 1 Academic Qualification: Bachelor s degree in Business, Marketing, or related field is required Requirements of Work Experience: 2-4 years of experience with online marketing, B2B experience is preferred Creative,
Keyskills :
marketingsalesadvertisingmarket researchemailbing adspaid mediaad networksgoogle adwordsmedia strategycampaign plansmedia marketingonline marketing